EM Sithole & Co. Holdings is a diversified group of innovative brands and companies operating under the Sithole E & Family Trust.
Our portfolio spans multiple industries — from media and technology to food, lifestyle, and finance — all united by a shared vision of excellence, creativity, and social impact.
1. Hutore Group
A dynamic media and entertainment collective focused on creativity and storytelling.
- Hutore Publishing – Produces books, articles, and digital publications.
- Hutore Studios – A creative production studio for film, audio, and digital content.
- Hutore Events – Organises corporate and entertainment events.
- Hutore Marketing – Provides marketing, branding, and digital strategy services.
2. Beauvoir Empire
A luxury lifestyle and fine living brand celebrating elegance and craftsmanship.
- Beauvoir Empire – Focuses on high-end lifestyle experiences and ventures.
- Beauvoir Wines – Premium wine brand representing sophistication and heritage.
3. OR Foods Group
Dedicated to food innovation and sustainability across Africa.
- Orquastill – Premium bottled water and wellness beverages.
- OR-FOODS – Focuses on healthy and organic food production.
- OR-Farms – Agricultural division supporting local food sourcing.
- OR-RL – Research and logistics for food and beverage distribution.
4. Eloréa
A luxury fragrance and beauty brand designed to inspire confidence and style.
- Eloréa Noir – A line of premium perfumes and body care.
- Eloréa Celeste – Elegant scents inspired by celestial beauty and nature.
5. Klubén Group
A lifestyle, wellness, and entertainment brand promoting creativity and connection.
- Klubén Wellness – Health and personal wellness products.
- Klubén Connect – Digital and social networking initiatives.
- Klubén Pay – Financial and digital payment solutions.
- Klubén Music – Platform for music production and artist development.
6. Smart Capitals
A financial and investment firm empowering business growth.
- SC Investments – Focused on smart, sustainable investment opportunities and financial education.
7. Varly Group
An innovation-driven conglomerate powering Africa’s technological and industrial growth.
- Varly Tech – Develops technology solutions and digital tools.
- Varly Logistics – Provides transport and delivery solutions.
- Varly Energy – Invests in clean and renewable energy systems.
- Varly Properties – Focused on real estate and smart infrastructure.
8. Afrascope Group
A media and communications powerhouse shaping the African narrative.
- Afrascope Daily – Online news and media publication.
- KAMVELIHLE MAG – Lifestyle and culture magazine.
- Timeless Entrepreneur – Business and leadership platform.
- Afrascope Advertising – Creative and strategic advertising agency.
9. SynkSimple Group
A digital innovation platform offering educational and resource-based solutions.
- SynkSimple – Provides online academic resources, notes, and question papers for students.
10. MiG Tech
A modern technology company focusing on software, automation, and innovation for the future.
